The advertising-based model, used by services such as Hulu and YouTube, has also become increasingly popular. This model provides a revenue stream for content creators and allows for more affordable subscription prices.
Deloitte. (2020). 2020 Digital Media Trends Survey. Retrieved from https://www.deloitte.com/us/en/pages/consumer-and-industrial-products/articles/digital-media-trends-survey.html InTheCrack.E1921.Rachel.Rivers.St.Martin.XXX.10...
eMarketer. (2020). Cord-Cutters in the US. Retrieved from https://www.emarketer.com/chart/231134/cord-cutters-us The advertising-based model, used by services such as
The rise of streaming services has also impacted creative processes and industry relationships. The demand for content has increased significantly, with streaming services producing thousands of hours of original content each year. This has led to a surge in demand for writers, directors, and producers, creating new opportunities for creatives. The advertising-based model